St. Catharine College junior Paige Hassman is spending three days a week in Frankfort this semester interning at the Kentucky Cabinet for Economic Development.
The Cabinet for Economic Development is the primary state agency in Kentucky that encourages job creation, retention and new investment in the state.
The marketing major is no stranger to economic development, as she interned at the Springfield-Washington County Economic Development Authority (SWEDA) in the past while at St. Catharine.
“A few things that I did while at SWEDA was help organize the tour of Springfield, where we would feed local manufacturing companies a meal in appreciation for them being in Springfield-Washington County,” Hassman said. “I was also working on the Facebook page to build the audience. We would send out weekly notes to the community to let them know what was going on and we would send out a quarterly newsletter.”
Though only on the job a few weeks now, she’s already made an impression at the cabinet.
“Paige is proving to be a great asset to the Cabinet, already diving into several projects that are helping to promote the Commonwealth as an ideal place to do business,” Mandy Lambert, the executive director of the office of research and public affairs for the Cabinet, said.
One such project was a luncheon at the Governor’s Mansion to welcome groups from parts of the United States and India.
Hassman’s academic major and past experience will be put to good use in her internship.
“As her internship progresses, Paige will have a unique opportunity to gain hands-on experience in marketing, communications, research and special events, all of which are important components of our overall business development strategy,” Lambert said.
Hassman said some of the things she will be working on are the social media aspects of the Cabinet, namely its Facebook, Twitter and Flickr pages.
“I will have the opportunity to work on various marketing material such as magazines, promotional handouts, brochures, press release, newsletters and editorials,” she said.
The Louisville native said she chose marketing as a major because she likes the challenge of finding new ways to promote something. Hassman said she could see a future in economic development if a job was available, but she’s keeping her options open for now.
She said she became interested in economic development after discussions with Jim Silliman, associate professor / chair of community and regional studies department at St. Catharine, about the nature of the industry.
Hassman added that she wanted to get hands-on experience to see if it was a field she would like to work in when she completed her degree.
She said she found out about this internship through Silliman and Margaret Hockensmith, director of student success programs at St. Catharine College.
“One of the qualities that make Paige an ideal intern for the Cabinet is her energy,” Lambert said. “She is a highly motivated and driven individual who has brought creativity and talent to an already dynamic and fast-paced work environment.”